{"id":1351,"date":"2025-08-27T22:13:44","date_gmt":"2025-08-27T22:13:44","guid":{"rendered":"https:\/\/ellatales.ca\/about-2\/"},"modified":"2025-10-28T20:42:38","modified_gmt":"2025-10-28T20:42:38","slug":"about-2","status":"publish","type":"page","link":"https:\/\/ellatales.ca\/zh\/about-2\/","title":{"rendered":"\u00a0About us"},"content":{"rendered":"<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><\/div>\n<\/div>\n\n\n\n<div data-aos= \"fade\" data-aos-duration=\"400\" data-aos-delay=\"0\" data-aos-easing=\"ease\" data-aos-once=\"true\" class=\"wp-block-uagb-container uagb-block-e7c6ee20 alignwide uagb-is-root-container\">\n<div class=\"wp-block-uagb-container uagb-block-111ca4cf alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-info-box uagb-block-f194e49d uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h2 class=\"uagb-ifb-title\">&nbsp;Mission<\/h2><\/div><p class=\"uagb-ifb-desc\">Ella Tales makes joyful, inclusive, personalized reading accessible to every child\u2014meeting each reader where they are, safely and respectfully, when traditional books fall short.<\/p><\/div><\/div><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-f0f44d43 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-info-box uagb-block-2adc6678 uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h2 class=\"uagb-ifb-title\">&nbsp;What we do<\/h2><\/div><p class=\"uagb-ifb-desc\">Ella Tales blends education expertise with responsible AI. The app adapts vocabulary, pacing, and tone to the reader, supports multiple languages, and pairs each story with child-friendly art.<\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-separator uagb-block-f6f83130\"><div class=\"wp-block-uagb-separator__inner\" style=\"--my-background-image:\"><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-b74662b7 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-fab555b9\"><h1 class=\"uagb-heading-text\">The Team<\/h1><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-uagb-team uagb-team__image-position-above uagb-team__align-center uagb-team__stack-tablet uagb-block-13b8bc1d\"><div class=\"uagb-team__content\"><h3 class=\"uagb-team__title\"><strong>Chief Executive Officer<\/strong><\/h3><span class=\"uagb-team__prefix\"><\/span><p class=\"uagb-team__desc\">Ms. Cheng brings 18+ years in growth, finance, and AI-driven transformation. She scales early-stage teams, forges strategic partnerships, and leads investor relations to position Ella Tales for responsible, global expansion.<\/p><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-uagb-team uagb-team__image-position-above uagb-team__align-center uagb-team__stack-tablet uagb-block-9dc9bff3\"><div class=\"uagb-team__content\"><h3 class=\"uagb-team__title\"><strong>Product Director<\/strong><\/h3><span class=\"uagb-team__prefix\"><\/span><p class=\"uagb-team__desc\">Ms. Guo combines education expertise with data-informed product thinking. She translates user insight into clear roadmaps and ships intuitive, classroom-ready experiences that win adoption in competitive markets.<\/p><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-uagb-team uagb-team__image-position-above uagb-team__align-center uagb-team__stack-tablet uagb-block-4ec5d830\"><div class=\"uagb-team__content\"><h3 class=\"uagb-team__title\"><strong>Chief Financial Officer<\/strong><\/h3><span class=\"uagb-team__prefix\"><\/span><p class=\"uagb-team__desc\">Ms. Su adds three decades of financial leadership across planning, compliance, and risk. She secures sustainable funding, builds disciplined forecasts, and keeps operations efficient as the platform scales.<\/p><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-6cdf0515\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-uagb-team uagb-team__image-position-above uagb-team__align-center uagb-team__stack-tablet uagb-block-d21d1f7c\"><div class=\"uagb-team__content\"><h3 class=\"uagb-team__title\"><strong>Business Development Manager<\/strong><\/h3><span class=\"uagb-team__prefix\"><\/span><p class=\"uagb-team__desc\">Ms. Wang drives pilots and partnerships with a rigorous, data-led approach. She grows educator relationships, strengthens the pipeline, and turns early trials into repeatable, long-term adoption.<\/p><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-uagb-team uagb-team__image-position-above uagb-team__align-center uagb-team__stack-tablet uagb-block-7dcdd159\"><div class=\"uagb-team__content\"><h3 class=\"uagb-team__title\"><strong>Operations Manager<\/strong><\/h3><span class=\"uagb-team__prefix\"><\/span><p class=\"uagb-team__desc\">Mr. Yang ensures reliable delivery through precise planning and cross-team coordination. He streamlines processes, resolves issues quickly, and maintains service quality as usage increases.<\/p><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The Team<\/p>","protected":false},"author":1,"featured_media":2105,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-1351","page","type-page","status-publish","has-post-thumbnail","hentry"],"uagb_featured_image_src":{"full":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11.jpg",1500,549,false],"thumbnail":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11-150x150.jpg",150,150,true],"medium":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11-300x110.jpg",300,110,true],"medium_large":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11-768x281.jpg",525,192,true],"large":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11-1024x375.jpg",525,192,true],"1536x1536":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11.jpg",1500,549,false],"2048x2048":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11.jpg",1500,549,false],"trp-custom-language-flag":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11.jpg",18,7,false],"twentyseventeen-featured-image":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11.jpg",1500,549,false],"twentyseventeen-thumbnail-avatar":["https:\/\/ellatales.ca\/wp-content\/uploads\/2025\/09\/11-100x100.jpg",100,100,true]},"uagb_author_info":{"display_name":"lulustudio.ca@gmail.com","author_link":"https:\/\/ellatales.ca\/zh\/author\/lulustudio-cagmail-com\/"},"uagb_comment_info":0,"uagb_excerpt":"The Team","_links":{"self":[{"href":"https:\/\/ellatales.ca\/zh\/wp-json\/wp\/v2\/pages\/1351","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ellatales.ca\/zh\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ellatales.ca\/zh\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ellatales.ca\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ellatales.ca\/zh\/wp-json\/wp\/v2\/comments?post=1351"}],"version-history":[{"count":74,"href":"https:\/\/ellatales.ca\/zh\/wp-json\/wp\/v2\/pages\/1351\/revisions"}],"predecessor-version":[{"id":2313,"href":"https:\/\/ellatales.ca\/zh\/wp-json\/wp\/v2\/pages\/1351\/revisions\/2313"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ellatales.ca\/zh\/wp-json\/wp\/v2\/media\/2105"}],"wp:attachment":[{"href":"https:\/\/ellatales.ca\/zh\/wp-json\/wp\/v2\/media?parent=1351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}